Using LinkedIn To Promote Your Small Business


LinkedIn is not solely for large businesses. Small businesses are also able to use LinkedIn to increase exposure, gain new clients, and find employees. The majority of small businesses are already using social media to increase their visibility on the web. While LinkedIn does have several paid services like premium profiles, and job postings, there […]

Is Your Email Template Oscar Worthy?


Just like a Little Black dress, the best email designs are classic and timeless. More than half the emails sent through AWeber use the “Plain Template“- but don’t be fooled. This template can be dressed up in minutes to create a branded, clean design. The three businesses listed on Aweber’s site (link below) created some […]

SEO 101: Beyond the Basics

SEO Basics

A phenomenal amount of material has been written about Search Engine Optimization (SEO) over the past decade (plus). Although much of the material is still applicable, the amount of out-dated SEO tactics that are still being touted as best-practice is growing. The other day, I read SEO 101: Beyond the Basics, a 31-page complimentary white […]