{"id":12010,"date":"2012-10-05T10:02:44","date_gmt":"2012-10-05T17:02:44","guid":{"rendered":"http:\/\/rosalindgardner.com\/blog\/?p=12010"},"modified":"2012-10-06T10:57:18","modified_gmt":"2012-10-06T17:57:18","slug":"the-business-case-for-agile-content-marketing","status":"publish","type":"post","link":"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/","title":{"rendered":"The Business Case for Agile Content Marketing"},"content":{"rendered":"<p><a href=\"https:\/\/rosalindgardner.com\/go\/scribelibrary\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/rosalindgardner.com\/blog\/wp-content\/uploads\/Scribe-logo.gif\" alt=\"\" title=\"Scribe-logo\" width=\"300\" height=\"146\" class=\"alignright size-full wp-image-12012\" \/><\/a>I just downloaded a new ebook by Scribe CEO Brian Clark called &#8220;<em>The Business Case for Agile Content Marketing<\/em>.&#8221;<\/p>\n<p>The book is <strong>available for free<\/strong> from the <a href=\"https:\/\/rosalindgardner.com\/go\/scribelibrary\" title=\"Scribe Content Library\" target=\"_blank\">Scribe Content Library<\/a> which Brian just opened today.<\/p>\n<p>It is a very well-written 23-page essay about how to generate more traffic and leads for your website and\/or your customers' websites. It contains some wonderful insights about how to build an audience. It's an easy and worthwhile read over a cup of coffee.<\/p>\n<p>The Scribe Content Library plans to release more ebooks, webinars and great content in the near future. The next 3 planned for release are:<\/p>\n<ul>\n<li>A Content Marketing Strategy That Works: The 7-Step Process to Building an Audience that Builds Your Business &#8211; by Brian Clark, founder and CEO, Copyblogger Media<\/li>\n<li>How to Create Content That Converts: How to Tell a Story Over Time that Transforms an Audience Into Customers and Clients &#8211; by Brian Clark<\/li>\n<li>Effective Content Promotion: How to Use Alliances, Co-opetition, and Your Enemies to Get More Likes, Shares, Links, and Traffic &#8211; by Sonia Simone, CMO, Copyblogger Media<\/li>\n<\/ul>\n<p>A simple (free) registration gets you access &#8211; so, grab the coffee and <a href=\"https:\/\/rosalindgardner.com\/go\/scribelibrary\" target=\"_blank\">get the first book now<\/a>. \ud83d\ude42<\/p>\n<p>Comments, questions or suggestions? Please share your thoughts below!<\/p>\n<p>Cheers,<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/rosalindgardner.com\/images\/sig-ros.gif\" alt=\"Ros\" title=\"Rosalind Gardner\" width=\"100\" height=\"73\"  style=\"float: left; padding: 0px 10px 10px 0px;\" border=\"0\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I just downloaded a new ebook by Scribe CEO Brian Clark called &#8220;The Business Case for Agile Content Marketing.&#8221; The book is available for free from the Scribe Content Library which Brian just opened today. It is a very well-written 23-page essay about how to generate more traffic and leads for your website and\/or your [&hellip;]<\/p>\n","protected":false},"author":577,"featured_media":12012,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[427],"tags":[1111,1112,1110],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Business Case for Agile Content Marketing - RosalindGardner.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Business Case for Agile Content Marketing - RosalindGardner.com\" \/>\n<meta property=\"og:description\" content=\"I just downloaded a new ebook by Scribe CEO Brian Clark called &#8220;The Business Case for Agile Content Marketing.&#8221; The book is available for free from the Scribe Content Library which Brian just opened today. It is a very well-written 23-page essay about how to generate more traffic and leads for your website and\/or your [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"RosalindGardner.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RosalindGardnerOnline?ref=hl\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/RosalindGardnerOnline\" \/>\n<meta property=\"article:published_time\" content=\"2012-10-05T17:02:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2012-10-06T17:57:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rosalindgardner.com\/blog\/wp-content\/uploads\/Scribe-logo.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"146\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/gif\" \/>\n<meta name=\"author\" content=\"Rosalind Gardner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rosalindgardner\" \/>\n<meta name=\"twitter:site\" content=\"@rosalindgardner\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rosalind Gardner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/\",\"url\":\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/\",\"name\":\"The Business Case for Agile Content Marketing - RosalindGardner.com\",\"isPartOf\":{\"@id\":\"https:\/\/rosalindgardner.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/rosalindgardner.com\/blog\/wp-content\/uploads\/Scribe-logo.gif\",\"datePublished\":\"2012-10-05T17:02:44+00:00\",\"dateModified\":\"2012-10-06T17:57:18+00:00\",\"author\":{\"@id\":\"https:\/\/rosalindgardner.com\/blog\/#\/schema\/person\/e1a2787f4571b58c05f7c8cd6a98fa9f\"},\"breadcrumb\":{\"@id\":\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/#primaryimage\",\"url\":\"https:\/\/rosalindgardner.com\/blog\/wp-content\/uploads\/Scribe-logo.gif\",\"contentUrl\":\"https:\/\/rosalindgardner.com\/blog\/wp-content\/uploads\/Scribe-logo.gif\",\"width\":\"300\",\"height\":\"146\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/rosalindgardner.com\/blog\/the-business-case-for-agile-content-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/rosalindgardner.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Business Case for Agile Content Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/rosalindgardner.com\/blog\/#website\",\"url\":\"https:\/\/rosalindgardner.com\/blog\/\",\"name\":\"RosalindGardner.com\",\"description\":\"Learn Blogging &amp; Affiliate Marketing with Rosalind Gardner\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/rosalindgardner.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/rosalindgardner.com\/blog\/#\/schema\/person\/e1a2787f4571b58c05f7c8cd6a98fa9f\",\"name\":\"Rosalind Gardner\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/rosalindgardner.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/76d7f9fe48227e9a6f4b6c1d3f786941?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/76d7f9fe48227e9a6f4b6c1d3f786941?s=96&d=mm&r=g\",\"caption\":\"Rosalind Gardner\"},\"description\":\"Super affiliate, blogger, and speaker, Rosalind is best known for her affiliate marketing training in the Super Affiliate Handbook: How I made $436,797 in One Year Selling Other Peoples' Stuff Online. 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