{"id":5930,"date":"2010-07-29T16:40:16","date_gmt":"2010-07-30T01:40:16","guid":{"rendered":"http:\/\/rosalindgardner.com\/blog\/?p=5930"},"modified":"2010-07-27T16:14:39","modified_gmt":"2010-07-28T01:14:39","slug":"how-to-profit-through-conversation","status":"publish","type":"post","link":"https:\/\/rosalindgardner.com\/blog\/how-to-profit-through-conversation\/","title":{"rendered":"How To Profit Through Conversation"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" title=\"Expert Interviews\" src=\"https:\/\/rosalindgardner.com\/images\/250-microphone.gif\" alt=\"\" width=\"250\" height=\"496\" \/>Once upon a time, there was a boy named Harold.<\/p>\n<p>Harold* was working in network marketing, and trying to build up a solid downline, but found himself struggling to make ends meet. He and a friend, Marvin*, teamed up to try to make things happen\u00e2\u20ac\u00a6 but just found themselves becoming more and more disenchanted with it all.<\/p>\n<p>They tried and failed to marry their network marketing operation with new-found opportunities in the world of internet marketing\u00e2\u20ac\u00a6 an elusive hands-off \u00e2\u20ac\u0153internetwork marketing\u00e2\u20ac\u009d model that just wasn\u00e2\u20ac\u2122t coming together for them.<\/p>\n<p>Finally they had a life-changing idea\u00e2\u20ac\u00a6<\/p>\n<p>\u00e2\u20ac\u00a6 since they were just starting out learning the ropes in internet marketing, why not get some experts in the field to teach them directly? They could set up an interview series, and not only get one-on-one live coaching from the best in the industry, but leverage those experts\u00e2\u20ac\u2122 lists by having them all send traffic to the interview series landing page.<\/p>\n<p>Then all those people would have a chance to listen in as Harold and Marvin asked their questions \u00e2\u20ac\u201d the same types of questions the audience had \u00e2\u20ac\u201d and even buy continuing education products after the call.<\/p>\n<p><strong>Brilliant<\/strong>! It was win-win-win!<\/p>\n<ul>\n<li>The audience won by having the chance to learn what <em>they<\/em> wanted to learn from top experts in a variety of internet marketing topics.<\/li>\n<li>The experts won by getting exposure to a fresh, new, eager audience who was ready to not only learn from them, and become dedicated fans through the process, but to also buy what they were selling.<\/li>\n<li>Harold and Marvin won by learning from top experts, building a subscriber list that was a compilation of all the experts\u00e2\u20ac\u2122 lists, and getting a share of all the sales.<\/li>\n<\/ul>\n<p>Yes, one of the first online teleseminar series, <strong><em>12-Week Classroom<\/em><\/strong>, was born. And it was a huge success!<\/p>\n<p>Harold and Marvin, who were each broke and living on borrowed funds before the series \u00e2\u20ac\u201d bunking in the same house and sharing a pack of Ramen noodles for dinner each night \u00e2\u20ac\u201d found themselves suddenly raking in an easy $10,000-$20,000 a month, nearly passively (yes, there was some work involved, but not even close to the work they were futilely putting in before).<\/p>\n<p><strong>Bye-bye Ramen noodles, hello steak and lobster!<\/strong><\/p>\n<p>Not only did they end up with a raving audience and a super-responsive subscriber list, but Harold and Marvin found themselves with a ready-made product they could sell again and again after the fact.<\/p>\n<p>They also created a second product telling how they did it\u00e2\u20ac\u00a6 and that launched Harold into superstar Internet Marketing Guru status himself, while Marvin decided to use what he had learned through the series to create his own hands-off, thriving pay-per-click empire.<\/p>\n<p>See, they had discovered a few of the most powerful reasons for conducting interviews:<\/p>\n<ul>\n<li><strong>$<\/strong> Interviewers hold a Golden Key that unlocks doors (to experts, to celebrities, to audiences, to opportunities\u00e2\u20ac\u00a6)<\/li>\n<li>$ <strong>Interviews are the fastest way to create information products<\/strong>.<\/li>\n<li><strong>$<\/strong> Interviews are key in leveraging information, traffic, and more.<\/li>\n<li>$ <strong>Interviewers become \u00e2\u20ac\u0153Experts by Association\u00e2\u20ac\u009d, and yet don\u00e2\u20ac\u2122t have to deal with the pitfalls of wearing the \u00e2\u20ac\u0153Guru Label\u00e2\u20ac\u009d<\/strong>.<\/li>\n<li><strong>$<\/strong> Then they become \u00e2\u20ac\u0153Experts by Application\u00e2\u20ac\u009d.<\/li>\n<li>$ <strong>Interviews offer a powerful, interactive format<\/strong>.<\/li>\n<li><strong>$<\/strong> Interviews work \u00e2\u20ac\u201d and <em>work well<\/em> \u00e2\u20ac\u201d in <span style=\"text-decoration: underline;\">ANY<\/span> niche.<\/li>\n<\/ul>\n<p>Fortunately, it\u00e2\u20ac\u2122s easy to get started in interviewing.<\/p>\n<h3>Unfortunately, it\u00e2\u20ac\u2122s not always easy to do it right, without the right mentor.<\/h3>\n<p>One woman, Jenny*, was inspired by Harold and Marvin\u00e2\u20ac\u2122s story. She decided to become a student of Harold\u00e2\u20ac\u2122s, since he was now an expert in his own right.<\/p>\n<p>Jenny was a wife and a mother of two who had been working for others, setting her own schedule by freelancing as a web designer.<\/p>\n<p>Okay, all very well and good\u00e2\u20ac\u00a6 except that she was trading her time for money.<\/p>\n<p>She had no way of making more money, without either:<\/p>\n<p><strong>a) <\/strong>Charging more for what she was doing (and she had to keep her prices competitive to get the work), or<\/p>\n<p><strong>b) <\/strong>Bringing in more clients and working even harder.<\/p>\n<p>But using Harold\u00e2\u20ac\u2122s model, she was able to make leveraged money by launching her own interview series, focusing on successful online women, and building her own niche audience.<\/p>\n<p>The first few weeks alone, she made more than she had made the whole previous YEAR!<\/p>\n<p>Needless to say, Jenny was hooked, and she has continued interviewing top female online marketers, week after week, for the past several years as a result. A few hours of work a week, and she makes more than your average employee does in a whole month.<\/p>\n<p>She can now basically choose how much she wants to make, based on not only how many interviews she does, but how many people she promotes it to, who the guest is, and what kind of offer the guest brings to the table.<\/p>\n<p><strong>That\u00e2\u20ac\u2122s leverage!<\/strong><\/p>\n<h3>Marcus* knows a thing or two about leveraging his time and effort through interviewing as well.<\/h3>\n<p>He hasn\u00e2\u20ac\u2122t worked a 40-hour week in years, and doesn\u00e2\u20ac\u2122t ever plan to again!<\/p>\n<p>Marcus has interviewed hundreds of business experts for his website, and gives the interviews away for free to anyone who wants to hear them.<\/p>\n<p><strong>So how does he make money?<\/strong><\/p>\n<p>Well, one way is through promoting the experts\u00e2\u20ac\u2122 products, just like Harold, Marvin and Jenny do.<\/p>\n<p>But he also creates various products out of his interviews that he sells. And he hooks up with other people that he interviews and creates joint venture products with. And he sells products where others have interviewed him about his secrets. And he\u00e2\u20ac\u00a6 well, you get the idea.<\/p>\n<p>Marcus has a lot of ways that he makes money with his interviews\u00e2\u20ac\u00a6 and not just okay money, he makes a better-than-full-time income at a less-than-full-time effort, too!<\/p>\n<p>Barry and I know these four people personally, and we can vouch for everything that I\u00e2\u20ac\u2122ve written here.<\/p>\n<p>Okay, yeah, the names have been changed, but the relevant facts are correct.<\/p>\n<h3><strong>They all do what we do<\/strong> \u00e2\u20ac\u201d <span style=\"text-decoration: underline;\">make a living by extracting information from others<\/span>.<\/h3>\n<p>A mentor we know likes to say that \u00e2\u20ac\u0153<strong>life is designed in conversation<\/strong>,\u00e2\u20ac\u009d and it\u00e2\u20ac\u2122s so true.<\/p>\n<p>That basis is the root for nearly everything we do \u00e2\u20ac\u201d and that\u00e2\u20ac\u2122s because secrets are discovered, ideas are created, thoughts are provoked, and answers are revealed during the course of asking the right questions of the right people\u00e2\u20ac\u00a6<\/p>\n<p>But again, sometimes you need to learn how to do it right from someone who\u00e2\u20ac\u2122s been there, done that, or you\u00e2\u20ac\u2122ll end up spinning your wheels and <em>wasting<\/em> time (and energy and money) rather than <em>leveraging<\/em> time and energy, and <em>making<\/em> money.<\/p>\n<p>That\u00e2\u20ac\u2122s why I\u00e2\u20ac\u2122ve created the profit-with-interviews home-study resource called <a href=\"https:\/\/rosalindgardner.com\/go\/interviewingunwrapped\"><strong><em>Interviewing Unwrapped<\/em><\/strong><\/a>. It details step-by-step not only how to find people to do interviews with, and how to tailor interviews to your chosen monetization model, but how to actually DO the interviews right.<\/p>\n<p>Because what\u00e2\u20ac\u2122s the point of getting an expert on the phone (or face to face) and not making the most use of the opportunity? Not getting the answers, and the information, that nobody else can?<\/p>\n<p>What\u00e2\u20ac\u2122s the point of trying to sell \u00e2\u20ac\u201d or even <em>give away<\/em> \u00e2\u20ac\u201d interviews if the content is the same ol\u00e2\u20ac\u2122, same ol\u00e2\u20ac\u2122 crap that people have heard hundreds of times before?<\/p>\n<p>Hey, there are a lot of experts out there (like Harold, and Marcus, and Jenny too) who will teach you how to make money with interviews.<\/p>\n<p>But nobody else is teaching how to actually get the <em>most<\/em> valuable content from those interviews by asking the right questions, and pulling the best answers possible\u00e2\u20ac\u00a6 each and every time, like a skilled marksman hits the bullseye.<\/p>\n<p><a href=\"https:\/\/rosalindgardner.com\/go\/interviewingunwrapped\"><strong><em>Interviewing Unwrapped<\/em><\/strong><\/a>, the ultimate profit-with-interviews physical home-study resource, does both!<\/p>\n<p>And if you\u00e2\u20ac\u2122re nervous at all about conducting interviews, be sure to download my flagship report, \u00e2\u20ac\u0153<strong><em>The Conversational Fear Factor<\/em><\/strong>\u00e2\u20ac\u009d, right away. It will show you why you can do interviews, even if you think you can\u00e2\u20ac\u2122t, and help you get rid of some of that anxiety.<\/p>\n<p>Let\u00e2\u20ac\u2122s get unwrapping your interviewing success\u00e2\u20ac\u00a6<\/p>\n<p><strong>\u00e2\u20ac\u0153The Unwrapper\u00e2\u20ac\u009d\u00e2\u201e\u00a2<\/strong><\/p>\n<p>* Names have been changed to protect the innocent\u00e2\u20ac\u00a6 and the guilty as charged!<\/p>\n<hr \/>\n<p><em>This article was graciously contributed by Heather Vale Goss, interviewer extraordinaire &#8211; and the only coach who can teach you how to <a href=\"https:\/\/rosalindgardner.com\/go\/interviewingunwrapped\">make money online using interviews<\/a> as free content.<\/em><\/p>\n<p>If anybody can teach you how to do <a href=\"https:\/\/rosalindgardner.com\/go\/interviewingunwrapped\">profitable top-notch interviews<\/a>, it's Heather&#8230; but her packages are only available at this special price for a few days.<\/p>\n<p>Check out what she's got before it's gone.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Once upon a time, there was a boy named Harold. Harold* was working in network marketing, and trying to build up a solid downline, but found himself struggling to make ends meet. He and a friend, Marvin*, teamed up to try to make things happen\u00e2\u20ac\u00a6 but just found themselves becoming more and more disenchanted with [&hellip;]<\/p>\n","protected":false},"author":553,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[427],"tags":[909,775],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How To Profit Through Conversation - RosalindGardner.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rosalindgardner.com\/blog\/how-to-profit-through-conversation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Profit Through Conversation - RosalindGardner.com\" \/>\n<meta property=\"og:description\" content=\"Once upon a time, there was a boy named Harold. 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