Most blog archives are structured to be a total waste of web real estate. They just go on and on and on and on and on.
For example, a blog started in July 2004 which has been posted to every month typically now has a list of 24 links in the navigation bar.
Next year there will be 36 links. In 2008, there will be 48 of the little devils, and in 2010 …. well, you get the picture.
Do yourself, and more importantly – your visitors – a favor.
Have your blog archives converted into a drop-down menu. I had my blog archives re-structured by a web designer through Freelancer.
It took him all of ten minutes and the work only cost me a few bucks.
Of course, in a few years that drop-down is going to become pretty unwieldy too.
So, better yet, get an Freelancer web designer/programmer to stop the insanity completely, by listing only the last 3 months then include both a link to “Recent” and “Older” posts.
The “Older” link will direct your visitors to a page that lists individual post titles under the name of the month in which it was entered.
That makes it easier for your visitors to search your blog, which encourages them to stay longer.
The longer they stay, the more opportunity you have to turn them into customers.
Search engines will notice your increased ‘stickiness' and reward you with MORE free traffic… and all for a couple of bucks paid to a deserving designer at Freelancer.
Cheers,
