Like you, I'm always on the lookout to find more ways to increase the size of my business and as such, I'm always happy when I come across a success story about someone who has recently made it BIG. Not only does it tell me that the opportunity to build a business online is still wide open (something I know to be true but love to see proven again and again anyway), but perhaps they know something I don't — and perhaps I can pick up another piece of the puzzle through reading or listening to their story.
However, you and I both also know that there is a lot of hooey flying around the ‘net —especially related to Internet marketing and online business opportunities — so I therefore approach every success story with a healthy dose of skepticism.
First of all, many of the ‘success stories' are published by that person's mentor who wants to sell you a book or course that teaches their online marketing method. There's nothing wrong with that — provided of course, that the story is true.
OK, I admit to having somewhat of an ‘inside track' for digging up dirt, but there are many things YOU can do to determine whether or not a story is true. For example, here is what I did to test an affiliate success story that came down the pike just recently. [Read more…]