I spy with my little eye and see a Clickbank affiliate paying $4.01 per click to promote a product via a direct-link from the top spot in Google Adwords on a term that shows an average of 5,400 searches per month.
He's also paying $2.52 for another keyword phrase with that gets 6,000 searches per month… and in one case he's paying as much as $5.77 per click!
Moreover, those are only 3 of 316 keywords and keyword phrases in that affiliate's Adwords campaign.
Is he NUTS? and how do I know so much?