What separates a blog from a web page? It isn’t RSS feeds or the author interface, but tone. If you want a real, organic audience you need to set your blog apart from your site’s standard copy. People read static web content for raw information, but they read blogs to learn more about people. If you use the same third person “corpspeak” that you’d put on any other page, potential readers will lose interest. There’s a time and place for aloof, formal business language, but in most companies, a blog should represent a chance to loosen your virtual tie, so to speak.
Affiliate Marketing: How to Write a Product Review
Affiliate marketers’ businesses survive, thrive or die based on their ability to write a product review. Read this article and learn how to write profitable product reviews! How do you choose the products you buy? Do you simply accept as gospel truth all the good things a merchant says about their own product? Or, do […]
10 Ways Use PLR Article Packs
Save time and make more money using PLR articles… I recommend a number of private label rights (PLR) packages that include articles, ebooks and site templates and some of our readers have asked how they can use the PLR packages that they buy to best advantage. So, here are 10 ways to use private label […]
Writing: Spare Us the Crypto-Babble
As I was browsing a post on BoingBoing this morning, I came across a comment that is quoted in part below: snc y ddn’t sy y hld jb n fd srvc .. tht’s n. blh blh. S y hvn’t bn stffd. nd y hv n cncpt f hw tht wrks. cn tll by yr tn […]
Internet Marketing Lesson in a Hat
To celebrate my birthday (December 11th), Ed and I took a quick trip down to Leavenworth, Washington. When we arrived, the streets were jam-packed with tourists and locals there for the Christmas Lighting Festival being held later in the day. As it was darned cold and somewhat windy, we took frequent advantage of what Ed […]
Will Your Site Be Shut Down Next?
Make this costly mistake at your peril…. I’ve become increasingly aware of affiliates, primarily new Affiliate marketers, who risk having their affiliate and Clickbank accounts closed, and worse, their entire sites shut down. What are these affiliates doing? Well, instead of writing their own content or spending a few bucks on PLR articles, they’re publishing […]
How Readable Is Your Writing?
Is your Web copy easy to read and understand? If sales conversions on your affiliate sites are low or few visitors respond to your requests, the problem may be that your message lacks clarity or simplicity. To check your articles for reading ease and “grade level”, I recommend using a tool that incorporates the Flesch-Kincaid […]
- « Previous Page
- Next Page »