I messed up my Facebook strategy right from the outset.
I created a profile and let everyone and his brother become my “friend”.
That was all well and good until I had nearly 5,000 friends and realized that was going to be all that Facebook allowed.
I have 100's of thousands of subscribers on my email lists and only a certain percentage buy. I want to GROW my lists, NOT limit their numbers.
Hmmm… 5000 friends and there was no way to tell which of them was interested in my personal exploits vs. BUYING products I recommended.
Had I bothered to do some research, I would have learned that profiles were limited in terms of the number of friends you can have — not to mention that things get completely confusing between REAL friends and those folks who wanted to stay in touch for my business acumen… DESPIITE my obvious lack of Facebook expertise. 🙂
So, what to do?
Consult Facebook experts such as Mari Smith and Learn MORE about Facebook.
It turns out that what I should have done after creating my profile, was create a Facebook PAGE for people who are interested in my affiliate marketing and blogging business teachings to LIKE (or FAN).
Talk about embarrassing.
I had to create a Welcome Page and install Facebook code on each post for folks to ‘Like This' and get my work recognized.
Then I had to cull all those ‘friends' from the original profile and try to redirect them to my new pages. That was pretty much a bust.
Talk about a waste of time.
THEN there was the advertising debacle.
I could have accessed Jonathon Volk's book on Facebook advertising beforehand, but NO…. I thought I knew better.
I blew $100 in the space of 15 minutes on a Facebook ad.
Granted, $100 isn't a great deal of money to me, but considering it brought me only one “Like”, there's NO way my short Facebook advertising adventure was worth the trouble considering none of my products sells for more than $47.00.
Stupid, stupid me.
Anyway, please avoid making the same mistakes with Facebook.
Get professional help as suggested above – save your time and do Facebook right the first time.
Get Mari Smith's Social Marketing Method
Mari Smith's 240-page digital guidebook is jam-packed with how-to's, strategies, checklists, templates, screenshots and diagrams from which you'll learn how to build profitable relationships using Facebook, Twitter, LinkedIn and other social media marketing venues.
Not only that, but you'll also get Monthly live open Social Media Q&A calls, PLUS, over a dozen archived Facebook & Twitter Q&A calls and webinars!
Very reasonably priced, Mari's Social Marketing Method is worth it's weight in Gold!